Began in 1996 as an information resource and a place to review the commercials (way before YouTube). Superbowl-ads.com has grown over the past 16 years to be one of the largest sites about Super Bowl advertising. In Feb. 2009 the site hosted a twitter tweet-in, distributed widgets and reviewed all the ads, and followed all the news. During the week surrounding the game, traffic to the site surpasses 500,000 unique visitors. In 2013 a mobile app was created for both Android and iOS smartphones. It has been a great personal project to be involved with, and hopefully will be around for many years to come.